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PCIE Conference in association with CLAIMS

Theme of the conference: Design for Market Success

CLAIMS Pvt. Ltd. has partnered with UBM India to present PCIE conference on August 22nd to 24th alongside the Personal Care India Expo at Pragati Maidan, New Delhi. Eminent International & Indian speakers at the conference will address:

  • Regulatory issues
  • Technology & formulation for success
  • Claims substantiation
  • Newer Marketing & promotional techniques

The theme of this conference 'Design for Market Success is to sensitize the participants of different influencing factors which if addressed would enhance the market success. We are putting together an impressive list of outstanding speakers both Indian and overseas for this event.


UBM India in association with CLAIMS Pvt. Ltd. presents 3-day Conference 'Design for Market Success' aimed at sensitizing audience to enhance market success for their personal care and cosmetics business.

DAY 1 (22 Aug 2016) Session 1: Regulatory
Time Speaker Name Speaker Designation Topic
11.00 a.m -11.15 a.m * Opening of confernce by UBM/CLAIMS SPEAKER
11.15 a.m - 12.00 p.m TBA TBA Regulatory frame work for cosmetics in India: Changing scenario
12.00 p.m -12.45 p.m Nisha Bura
Scientist 'C', BIS Indian Standards On Cosmetics & Latest Developments
12.45 p.m - 1.30 p.m Alan Collaco
Ex-Secretary General, Advertising Standrad Council of India Role of Advertising Standard Council of India (ASCI) and code for ethical advertising in Personal Care Industry
Session 2: Marketing
2.15 p.m - 3.00 p.m Shreyansh Abhinandan Kocheri Research Analyst, Euromonitor Beauty and Personal Care: World view and India in focus
3.00 p.m -3.40 p.m Susan Ayton
Founder & Managing Director, Ayton Global Research, UK. Global Consumer Studies: Online Research.
4.00 p.m - 4.30 p.m Priti Mohile
Co-founder and Director, MediaMedic Communication Pvt Ltd Importance of digital PR for FMCG /OTC companies
4.30 p.m - 5.00 p.m Dinesh Chindarkar
Co-founder and Director, MediaMedic Communication Pvt Ltd Digital marketing in FMCG / OTC space (case study)
5.00 p.m - 5.30 p.m Srikant Sarathy / Asit Gupta CEO and Co-founder of 'Advocacy', Marketing agency Deeper Customer Engagement can benefit personal care brands

DAY 2 (23 Aug 2016) Session 1: Technology Session I
10.00 a.m - 10.45 a.m R. B. Mohile
Managing Director, CLAIMS Pvt. Ltd. Consumer-centric product development
10.45 a.m - 11.30 a.m TBA TBA Bench-marking for competitive edge
11.45 a.m - 12.30 p.m Monica Razdan Clinical R & D-CIPLA, Mumbai Cosmeto-vigilance; Its importance in post product launch in cosmetic industry (Post marketing surveillance and its importance in new cosmetic product launch)
12.30 p.m -1.15 p.m Dr Debojit Chakrabarty
Technology & Innovation Consultant, Ideapoke Inc Driving Innovation Culture for Organizational Success
1.15 p.m - 1.30 p.m * Panel Discussion
Session 2: Technology Session II Claim substantiation (cosmeceutical and dermaceutical products)
2.15 p.m - 3.15 p.m P. Meena
Head Operations CLAIMS Pvt. Ltd. Claim substantiation for competitive edge
3.15 p.m -4.00 p.m Dr. Tapani, Delfin Technologies
Managing Director, Delfin Technologies, Finland Advanced technology for in-house testing of topically applied products with VapoMeter, MoistureMeterSC, SkinColorCatch and ElastiMeter'
4.15 p.m - 5.15 p.m Jean-Jacques Director Commercial, EOTECH, France Non-invasive techniques to measure skin parameters for claim substantiation -II
5.15 p.m - 5.30 p.m * Panel Discussion

DAY 3 (24 Aug 2016) Session 1: Technology Session III: Formulating SUN Care products
10.00 p.m-10.45 p.m Yatin Sheth, Galaxy Surfactants
Sr. Manager-Business Development (Sunscreens) SPF – Get it Right First Time
10.45 p.m - 11.30 p.m Kumagai Manami, Nikkol Chemical Selection of formulation base
11.30 p.m - 12.15 p.m Dr. D. A. Lutz
Managing Director, Helio Screen, France. SPF testing (in-vitro & in –Vivo methodologies)
12.15 p.m - 1.00 p.m R. B. Mohile/ P. Meena

CLAIMS Pvt. Ltd. Evaluation of safety of Sun care products
1.00 p.m - 1.15 p.m * Panel Discussion
Session 2: Natural & Organic Cosmetics
1.45 p.m - 2.30 p.m Dr. Roland Grandel
BDIH Germany COSMOS-standard certification with BDIH - an effective marketing tool
Why and how to use COSMOS-standard as an international acknowledged certification system
2.30 p.m - 3.15 p.m RAMESH L. HARVE
Accredited Auditor of BDIH, Germany Sourcing and traceability of natural and organic ingredients for the cosmetics. Audit of companies certified by BDIH under COSMOS Standards.
3.15 p.m - 3.40 p.m Mr. Vishal Bhandari Managing Director, Vedicare Ayurveda Private Ltd. TBA
3.40 p.m - 4.15 p.m Dr. Hemanth Kumar
Research & Formulation Head, Patanjali Natural Coloroma, Patanjali Ayurved limited. Approach for designing natural cosmetics and challenges faced

The agenda and speakers are subject to change. Speaker details will be announced shortly.


C.L.A.I.M.S Pvt. Ltd. is a clinical research organization providing evaluation of safety and efficacy for Cosmeceutical, Dermaceutical and OTC products specifically in the area of skin, hair and body care. C.L.A.I.M.S. has recently commenced nutritional clinical trials for functional foods and dietary supplements.

C.L.A.I.M.S was formed by experts in the field of clinical research, medico-marketing, dermatology and cosmetics. Their collective experience in evaluating product efficacy and safety including consumer insights, ability to help articulate claims recognize right measurement parameters based on product formulation and professional approach in managing trials makes the organization unique, comprehensive and reliable.

C.L.A.I.M.S and its sister companies - MediaMedic Communication Pvt. Ltd. and O.R.A.C Lifesciences Pvt. Ltd. - address all your needs from marketing, consumer insighting, product development and claim substantiation for launch of new products.


  • "Personal Care India Expo 2015 shall be great opportunity for all quality conscious exhibitors to showcase their product at a platform where their product can reach their audiences."

    Avtar Singh Dhiman
    AGM (Marketing), Edelmann Packaging India (P) Ltd.

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